Chilton & Chadwick Website
Chilton & Chadwick Website
Chilton & Chadwick Website
Chilton & Chadwick Website
Company
Chilton & Chadwick
Company
Chilton & Chadwick
Company
Chilton & Chadwick
Industry
Luxury Real Estate
Industry
Luxury Real Estate
Industry
Luxury Real Estate
Project type
Website
Project type
Website
Project type
Website
Project Overview
UI redesign of Chilton & Chadwick’s website executed with the UX team, paired with full Webflow development to deliver a scalable, performant, and editor‑friendly build; goals included elevating a luxury‑real‑estate brand, improving property discovery, and shortening time‑to‑publish for listings and editorial content.
Role & Collaboration
Led end‑to‑end UI across listing, agent, and service templates.
Collaborated with the UX team to preserve validated IA, align with luxury tone, and support multi‑region content.
Owned Webflow development (CMS schema, dynamic templates, interactions) and accessibility/performance QA.
Process
Co‑designed from existing wireframes and content priorities.
Established a lean UI kit (type scale, palette, spacing, states) for property cards, agent bios, and service modules.
Implemented a Webflow CMS architecture for listings, agents, services, features, and regions with editor‑friendly fields and SEO structure.
Solution Highlights
Modular property cards with clear specs, price, and location for quick scanning and cross‑filtering across Fairfield County and beyond.
Agent and leadership templates highlighting expertise, geographies, and specialties to reflect a concierge‑style, global offering.
CMS collections powering dynamic services (e.g., waterfront, luxury, concierge) and geo‑landing pages for fast publishing and consistent SEO.
Impact & Outcomes
Clearer navigation and discovery across listings, agents, and services, aligned with a high‑touch, internationally connected brand.
Faster content operations via Webflow CMS for new listings, team updates, and service pages, with structured fields improving consistency and time‑to‑market.
Lessons Learned
Designing CMS schemas around real estate objects (properties, agents, services, regions) and their relationships upfront sustains luxury‑grade storytelling and enables rapid updates across multi‑market content.
Company
Chilton & Chadwick
Industry
Luxury Real Estate
Project type
Website
Project Overview
UI redesign of Chilton & Chadwick’s website executed with the UX team, paired with full Webflow development to deliver a scalable, performant, and editor‑friendly build; goals included elevating a luxury‑real‑estate brand, improving property discovery, and shortening time‑to‑publish for listings and editorial content.
Role & Collaboration
Led end‑to‑end UI across listing, agent, and service templates.
Collaborated with the UX team to preserve validated IA, align with luxury tone, and support multi‑region content.
Owned Webflow development (CMS schema, dynamic templates, interactions) and accessibility/performance QA.
Process
Co‑designed from existing wireframes and content priorities.
Established a lean UI kit (type scale, palette, spacing, states) for property cards, agent bios, and service modules.
Implemented a Webflow CMS architecture for listings, agents, services, features, and regions with editor‑friendly fields and SEO structure.
Solution Highlights
Modular property cards with clear specs, price, and location for quick scanning and cross‑filtering across Fairfield County and beyond.
Agent and leadership templates highlighting expertise, geographies, and specialties to reflect a concierge‑style, global offering.
CMS collections powering dynamic services (e.g., waterfront, luxury, concierge) and geo‑landing pages for fast publishing and consistent SEO.
Impact & Outcomes
Clearer navigation and discovery across listings, agents, and services, aligned with a high‑touch, internationally connected brand.
Faster content operations via Webflow CMS for new listings, team updates, and service pages, with structured fields improving consistency and time‑to‑market.
Lessons Learned
Designing CMS schemas around real estate objects (properties, agents, services, regions) and their relationships upfront sustains luxury‑grade storytelling and enables rapid updates across multi‑market content.
This work was developed in collaboration with Domenico di Donna - Product Designer.
This work was developed in collaboration with Domenico di Donna - Product Designer.